2023 market share in Japan: OM Digital holds on the third place!

BCNranking collected the 2023 sales data from nearly half of all Japanese stores. And this gives us a pretty accurate idea how companies are doing. In 2023 OM Digital did still manage to keep Nikon at bay and hold on the third place in the mirrorless world.

Here are the detailed of the rankings:

Mirrorless cameras:
1st Sony: 34% share (29.4%)
2nd place Canon: 28.3% share (31.7%)
3rd place OM Digital Solutions: 12.5% ​​share (14.3%)

DSLR cameras:
1st place Canon: 77.1% share (76.8%)
2nd place Nikon: 17.1% share (17.2%)
3rd place Ricoh Imaging: 5.8% share (5.7%)

Fixed lens cameras:
1st place Canon: 22.6% share (18.0%)
2nd place KODAK: 20.7% share (-)
3rd place Fujifilm: 18.1% share (17.1%)

Video cameras:
1st place in the digital video camera category Sony: 38.7% share (34.7%)
2nd place Panasonic: 36.4% share (42.4%)
3rd place DJI: 19.6% share (9.4%)

Action cameras:
1st place in action camera category GoPro: 53.7% share (57.7%)
2nd place Insta360: 18.1% share (7.9%)
3rd place DJI: 15.9% share (20.5%)

Interchangeable Lenses:
1st place Sigma: 17% share (14.5%)
2nd place Tamron: 15.4% share (-)
3rd place Sony: 15.2% share (16.4%)

Tripod/monopod:
1st place Hakuba Photo Industry: 29.6% share (30.9%)
2nd place Videndum Media Solutions/Manfrotto: 14.2% share (15.1%)
3rd place Slick: 14.2% share (14.4%)

Case/bag:
1st place in camera category Hakuba Photo Industry: 45.8% share (41.0%)
2nd place ELECOM: 16.5% share (17.5%)
3rd place Etsumi: 7% share (5.9%)