Panasonic has 30% of the mirrorless market share in Japan (and confirms the new lenses by late 2011)

CNET Asia was at the Asia Pacific Lumix G Seminar 2011 in Thailand. Panasonic told them that they are holding the 30 percent mirrorless market share in Japan, Taiwan and Hong Kong and 25 percent market share in Singapore: “According to Panasonic, the company aims to increase its market share in the total ILC category by 10 percent (which roughly translates to 120,000 ILC units) by 2012. To achieve this, they shared some strategies which include targeting shutterbugs looking to upgrade to dSLRs and expanding its current lineup of Lumix G Micro System cameras, lenses and accessories. Panasonic also announced plans to allocate US$20 million in advertising dollars to promote the compact design of the Lumix G series cameras and focus on their touchscreen capabilities and iA mode settings.”

Panasonic’s group general manager of AV in Asia Pacific, Motoki Nakahara, confirmed that there will be Micro Four Thirds lenses are slated for the later part of this year. As you might remember after the GF3 launch Panasonic confirmed that they are working on a professional GF camera, a new GH3 camera and that two new lenses would be announced by end of the year.

Reminder: Panasonic launched two cameras and one lens in 2011:
The G3 should be in Stock in most countries within the next days. Check those links: [shopcountry 22077].
The GF3 should be in Stock by late July/early April. Check those links: [shopcountry 23109] (It’s difficult to find preorder options in Europe).
The Leica 25mm f/1.4 will be in Stock in late July. Check those links: [shopcountry 23110] (Almost impossible to find it for preorder. And don’t confuse that lens with the Four Thirds version!).