In the past three years OM Digital never shared any details about their business operations. So we had no clue if their camera business was doing ok or not. But the latest Industry Map magazine finally disclosed detailed info about the company financial:
OM Digital Results 2021-2023
2023 … Sales: 29.2 billion yen / Operating profit: -210 million yen
2022 … Sales: 28.2 billion yen / Operating profit: -640 million yen
2021 … Sales: 21.9 billion yen / Operating profit: -1.8 billion yen
So at last we know that sales are growing, the annual deficit is shrinking, but the company is still in the red. The magazine has given no further details and we have no idea what the plans are for the future.
I know from trusted sources that the cost-cutting measures have been extreme and that many good people have been laid off and a few “inexperienced” people have been hired in their place. At least that’s what I’m told.
But cost-cutting measures alone will not save the company. They need investment in research and development and a new product strategy! And here I am still getting negative feedback, which summarizes that they are not ready to take any risks yet. That’s why they don’t feel comfortable developing a potential bestseller like the PEN-F successor. Just recently I suggested OM Digtial to launch a Kickstarter project around a possible PEN-FII.
I hope OM Digtial realizes that no company ever survived by cutting costs only. We need some bold new ideas to keep MFT alive!
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found via DClife