Olympus Europe manager Albert Marti confirms focus is now on “high end MFT cameras”

Photolari had a chat with Olympus Europe manager Albert Marti. Here are some key takeaways:

• OM Digital will still use the “Olympus” name
• He confirms to Photolari the commitment to the medium and high range. It is not clear if that means forgetting about the Pen range – focused on simpler models, except the Pen-F – and raising the bar in the field of video, as has been hinted at on occasion.
• The purchase includes the Olympus factories as well as its repair centers, including the technical service in Coimbra (Portugal) that deals with a large part of the products in Europe.