Curiosity: Olympus holds 7% share among amateurs, according to a Shotkit survey

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Shotkit asked 1,000 Photographers What Camera They Use in 2024, And here are the findings:

  1. Olympus holds 7% share (Panasonic 4%) in the amateurs segment and only 1% in the professional market (Panasonic 2%).
  2. Nikon is the most popular camera brand used by professional photographers. 31% of professionals use Nikon, closely followed by Canon (28%) and Sony (20%).
  3. Canon is the most popular camera brand used by amateur photographers. 27% of amateurs use Canon, closely followed by Nikon (25%) and Sony (16%).
  4. The Sony a7III is the most popular camera used by professional photographers. 7% of pros use the Sony a7III mirrorless camera, with the Canon R6 mirrorless camera and Nikon D750 DSLR camera coming in joint 2nd and 3rd.
  5. The Alpha a7III and the Nikon D850 are the most popular cameras used by amateur photographers. One is a mirrorless camera and the other is a DSLR.
  6. Professional photographers like to use the Sony a7III for their personal photography pursuits too. The Fujifilm X-T3 and Nikon D850 are also popular choices.

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Happy New Year!

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Wish you all a Happy New Year! Let’s hope OM Digital and Panasonic will have some nice surprises for us this year ;)

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Lumix 2025: No new lens and maybe just one new compact MFT model?

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Panasonic has launched a lot of new MFT cameras in 2025. The GH7 is great, but the G97 and G100D were just incredibly minor updates. They haven’t announced a new lens, and so far I haven’t heard any rumors that we might get anything new in 2025.

I’m pessimistic for 2025. At best we’ll get a new GM/GF compact camera model. The Panasonic exec has stated that they haven’t given up on the mirrorless compact camera market… so I’m hoping a GM/GF model is on the horizon for 2025. But that’s about it… I don’t see another camera coming in 2025… or do I?

As for the lenses, there are no rumors or hints of anything new. I hope to be surprised…. but as a serious rumor collector, I have to tell you that I’m pessimistic.

I know I’ve given you a gloomy outlook, and I hope I’m just wrong. But where do you see hope where I don’t?

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a bit of everything…

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OM SYSTEM macro lens comparison: What’s the right lens for you?

Today deals at Amazon, BHphoto, Adorama, Amazon DE, Amazon UK, Amazon FR, Amazon IT, FotoErhardt DE, FotoKoch DE.
On this day 2003: we reviewed the world’s first designed-for-digital SLR (Dpreview).
Vlogging With The Panasonic GH5MII In 2025? (Robert Grant)
How to Stand Out in the Photography Industry in 8 Steps (42West).
Photographers! Don’t Forget These Smaller Studio Accessories (Explora).

Plenty of news on the facebook OMD group, Panasonic FF and the GH5 group.
I kindly invite you all to follow me on Youtube, Instagram, Threads for more broader camera talk.

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Panasonic CES press event teaser: “WELL into the Future”

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Panasonic is scheduled to deliver a major keynote at CES 2025 on January 7, 2025, at 8:30 a.m. PT, led by Group CEO Yuki Kusumi.

The company’s theme for this event is “WELL into the Future,” focusing on innovations that enhance environmental sustainability and family well-being. While specific product announcements have not been officially disclosed, there is speculation within the photography community about potential new camera releases.

Some enthusiasts hope for updates to models like the S1H II or S1R II (no new MFT camera rumored yet), given Panasonic’s history of unveiling hybrid or cinema cameras at past CES events. However, these remain unconfirmed rumors.

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